Free roofing website check

What the check looks at for roofing companies

1. 01A one-tap call when the storm hitsAfter a hard rain or hail, roofers get the same calls at the same time, and the company that picks up first usually books the inspection. A homeowner searching on a phone should be able to call you with one tap. The scan looks for a tap-to-call link and tells you if it finds only a number written as plain text.
2. 02A way to ask for an inspection after hoursCrews are on a roof or off the clock when many leak and repair requests come in. A lead form lets the homeowner leave details instead of calling the next roofer. The scan checks that the page has a form with an email, phone or message field.
3. 03Your service area in the page titleHomeowners search for a roofer in their own town. If you add your city, the scan checks whether your page title names it. A title that does not say where you work gives a searcher less reason to click.
4. 04Local business info Google can readLocal business structured data gives Google your business name, phone and service area in a form it can read. The scan looks for it in the page code. Pages that build themselves in the browser can look emptier to a scan than to a visitor, so read "Not found" as "not seen in the page code".
5. 05Phone setup and trackingHomeowners often open a roofing site on a phone, so the scan checks for the mobile viewport tag. It also checks for Google or Meta tracking code. Without tracking you cannot tell which page or ad produced a call.

What it does not check: Your Google Business Profile, your reviews, your project photos, your search rankings, and what a caller hears when your line rings out. The hand-reviewed audit covers the profile, reviews, website and a missed-call test.